Getting Started (or RE-STARTED) Blogging!
August 9, 2009
Blogging. Ready to begin your own blog, but totally overwhelmed? Not sure where to begin or even what to do? Have no idea of how to get started (or restarted) on the right track? Well, dear friend, this article is FOR YOU! Let me take you by the hand and share some ideas that have worked for me…
1. Get a vision. First things first. Who are you? What are YOU all about? What is YOUR message? When others come to you, what do they ask you? Take some time to really think this one out. Your blog will only be a success when you find YOUR voice. Pull apart and get a vision. Keep your blog simple, clear, uncluttered, and focused. Stick to who you are. Don’t change up every day. Don’t add in content that does not go along with your message. Get a vision for what you are to be all about and be ONLY that.
2. Set it up right. Don’t take short-cuts. If you want to build a successful business, invest in your “home on the web.” This is not an area to skimp by or put off. Grab your own domain and host your site yourself. The reasons are more than I can cover in an entire article, but the biggest reason is that you are building a business. Build your business with a solid foundation. If you are a writer, invest in your own name TODAY as a domain. If you are setting up a site for a particular business venture, grab your domain for it. My favorite hosting service is Mom Webs: http://www.writers-nook.com/MomWebs.html You can grab your domain and set up your hosting account in just a few minutes. Also, ask them to install Wordpress for you. They will even install an adorable theme for you for around $10. If you have a blog that is hosted by a free service, they can even help you to pull your RSS Feed (all of your past posts) into your new site–PRICELESS! They are super! Wordpress is another big MUST that will help you get started on the right track. I love that you can set up your site and add a good theme in just a few steps. Again, set it up right. A good design will take you along the path to success. It will make a huge difference in YOU and your audience. Don’t skimp on this step. Set up your site for success. Invest in a good, solid home on the web.
3. Keep growing and learning. A great site takes time to build. Keep it growing. Commit to add fresh new content to your site every day–articles, audios, videos, tip sheets, downloadables, printables, etc. Keep it growing and expanding. Stay on the cutting edge! The best way to do that is to keep on learning. Right now, I am studying through a new set on blogging. I can’t believe all of the new ideas for plug-ins, social networking options, etc that are new THIS YEAR. I set aside time each day to learn new things either through reading or listening to shows/seminars. Talk about a great way to make my site all it can be. You won’t be there immediately, but you will get there. Commit today to grow and learn. Never stop. Stay creative. Stay on the cutting edge.
4. Make sure that your site reflects YOU. Make sure that your site helps others get to know you and your heartbeat. Include your pictures, your audios, your videos, your writing, and what you love. Let them get to know YOU–your heart, your interests, your knowledge, your life, your expertise. Let your site help to build your brand. Instill in peoploe who you are and what you have to offer. Be the Google-the place people go to search–for your market. Be the place they go when they need help.
5. Don’t be shy about what you have to offer. Now, first, be mindful that some things are annoying–banners/blocks all over the page, apps all over the page, flashing letters, crazy fonts, etc. BUT, some things really work to make your site profitable–
–> Offer Q/A–have a spot/category just for answering questions. As you answer questions, don’t shy away from linking to resources that you recommend. Hyperlink words or resources to pages with more information. Watch the responses.
–> Post articles–not only can you link to any recommended resources/products within the article, but you can also have a nice pitch for products in your resource box at the bottom of the article. ALWAYS pitch something–one of your products, your mailing list, your radio show, etc. Give them access to other things that will help them with that topic.
–> Link to your store–make it easy for people to find what you have to offer. Keep it neat. Keep it simple. Keep it prominent.
6. Bring others in to help you. Feel overwhelmed? Let others help you. There are so many ways that you can get help as you build your site. You can bring in guest bloggers–those who love the same topics and can share their articles, audios, and videos on your site. I have many friends who are always ready to share fun freebies–they help my site to be a great spot on the web, but they also promote what they have going on. It is win-win-win! You can even get the visitors to the site to join in and share great content. I began offering what I call “Mommy Homework” years ago. “Mommy Homework” is a weekly topic of discussion on my blog. Those who participate earn credit toward our products. Of all of the things I read each week, “Mommy Homework” is my most favorite. Imagine how awesome it is for those who visit my site. Before I go on, you can also use affiliate tools/resources on your site. Many affiliate programs offer great articles, audios, and downloads to help you promote their products. If they are complimentary to your site, use them! A good example of resources that are ready-to-go is found in my affiliate program. Join me at: http://www.CindysAffiliates.com. You don’t have to be a lone-ranger. There are lots of options for content to use on your site.
7. Build a great site. Remember that your site will grow for years to come. Keep building! Keep your content fresh and alive. The best way is to take time in solitude to brainstorm, develop your message, and pour your heart out into your writing, audios, and videos. Take that time! Pour your heart out! Make your site a place of ministry. You won’t be there immediately, but I promise that in 6 months you will look back and be so proud of your hard work.
Happy blogging!
Need more help?
Check out these great shows (and others!!) on blogging that have been featured on my Writer’s Radio Show:
Blogging and Podcasting







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